
Access the exclusive Lead Buyer Summit and LGW for $395!
Lead Generation World 2027 takes place February 17–19 at Gaylord Pacific Resort & Convention Center in San Diego. Qualified end lead buyers can apply for a $395 pass that provides access to LGW and the exclusive Lead Buyer Summit.
This discounted pass requires an application and approval. Review the qualification criteria below before applying.
Who qualifies for a $395 Lead Buyer Pass?
Applicants must work for an end lead buyer: a company that purchases leads solely for its own use to acquire customers for its own products or services.
The company must not sell or broker leads, operate as a publisher, or provide marketing, call center, outsourced business, or related services to other companies.
Who does not qualify: lead sellers and brokers, publishers, marketing agencies, call center companies, and other providers of marketing or related services. This also includes click marketplaces, data companies, and SaaS providers serving lead buyers. These companies are not eligible even if they also buy leads.
Example: a mortgage company buying leads for its own lending business can qualify if it meets these criteria. A call center company or marketing agency does not qualify.
Insurance companies, solar installers, finance companies, home services brands, colleges and universities may also qualify when they meet the same end-buyer criteria. All applications are subject to review and approval.
Why do we give discounted passes to buyers?

We believe that an educated lead buyer is the basis for industry growth and this is how we put our money where our mouth is.
We believe that supporting the attendance of brands that purchase, want to purchase leads, or improve their performance marketing and lead management skills is essential for the success of all companies within the lead generation industry. Without the proper knowledge of how to vet out lead sources, work leads once they are received, or optimize campaigns based important KPI's, a lead buyer cannot be truly successful.

This is why we make it our mission to support lead buyers looking to fully leverage lead generation partnerships and strategies by providing a pass for only $395.