Adam Sthay
Founder, Pub Club Leads
About Adam
Adam Sthay is the owner and founder of Pub Club Leads, a lead generation agency that supports clients in all of the financial verticals. He has been in the online advertising space for over 10 years, specializing in lead generation and pay per call. Adam and his team at PCL have a dynamic client-focused approach which helps their clients to scale quickly.
Session:
3:15pm – 4:00pm
Main Hall
ALL
Insurance
Mortgage
Solar
EDU
Online Call Generation for Fun & Profit
The best lead is someone on the phone wanting to speak to you. Their immediate availability alone is a higher value than a form lead that has to be called, likely multiple times, for a connect. If so, how do you find these calls? Is it via TV ads, transfers from partner companies, online? Let lead gen experts David Quiec and Adam Sthay show you how to generate calls using search and social. They’ll share strategies, tactics and best practices in setting their campaigns, building their funnels and using data for improved performance. This session is more than basic information – it includes advanced techniques developed in their companies.
Key Takeaways:
- Learn how to generate calls using paid search (i.e. Google, Bing) and paid social (i.e. Facebook, Snapchat)
- Use the necessary steps to convert a site visit to a qualified call Optimize your online marketing channels and lead funnels for quality and scale
