Whether you’re new to lead generation events or a seasoned conference-goer, it’s important to know what makes a great event — and how to choose the one that’s right for you. We put together answers to the most common questions we hear from marketers, call centers, and agencies looking to get real value out of their event experience.

❓ What is Lead Generation World?
Lead Generation World is a premier event for performance marketers, lead buyers, and technology platforms. It focuses on helping attendees grow their businesses through better strategies, partnerships, and tools.

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❓ Who should attend a lead generation conference?
Anyone involved in acquiring or monetizing leads — including affiliate marketers, call center leaders, advertisers, publishers, and solution providers.

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❓ What makes a great lead generation event?
A great event offers real education, vetted attendees, networking opportunities, and a community-focused vibe. That’s why many marketers prefer focused conferences over larger, more general expos.

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❓ Is Lead Generation World a good alternative to Las Vegas lead gen events?
Yes. LGW offers a more intimate, connected experience in cities designed to foster interaction and community — not distraction.

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❓ How is LGW different from other industry events?
While some events prioritize scale or spectacle, LGW prioritizes quality, transparency, and education. It’s where deals actually get done.