Short Summary Description Performance marketing executive specializing in new customer acquisition and lead generation through affiliate, social media and display advertising. Extensive background with developing affiliate programs, customer acquisition strategies and lead nurturing programs for direct response advertisers and lead generation firms.
Full Description 20 Years of Lead Generation experience:
I've worked for a variety of companies including direct response advertisers, online publishers, performance marketing agencies, and lead generation firms which has provided a well-rounded deep knowledge of the industry. I've implemented or revamped several performance marketing programs including at prominent lead generation companies across different industries. This included setting up the campaign strategy, tracking, performance reporting, order funnel optimization, and compliance monitoring. While at my prior company only a year, I lead the Business Development team with new partner revenue and quantity of partners on-boarded. I have a passion for the industry and can quickly make an impact with any company that I can believe in.
